 |
|
|
|
|
|
|
|
|
|
|
Building an experiental element into brand communications is now a key part of the marketing mix, encouraging consumers to be immersed in the brand. It is a highly proactive approach to achieving brand differentiation to increasingly sophisticated consumers
Rampage have devised and implemented live brand experience programmes that connect consumers and the brand at all the major Festivals, county shows and motor sport events for the past ten years. Gaining consumer engagement in a targetted enviroment is hard to achieve so effectively in other forums.
Once immersed in the brand themselves the Rampage team;
• Target the correct Festival / event for the Brand
• Negotiate the rights with the promoter / organise
• Create the right forum (the structure) for delivery
• Manage and reconcile stock/ samples
• Cash Management if applicable
• Supply Promotional Staff and Train
• Health and Safety Plans
• All logistics from delivery, build, stoarge, accommodation
• Transparent Costings with agreed Management Fee
• Post event debriefs/data reports/ consumer feedback
• Link to future direct marketing
Rampage's ten years of working at over 50 major events a year is the key to success as everything is based around specialised event experience and the world that organises it. Once the right events are identified the delivery has many hurdles to overcome, often based around the weather, which we are quite used to and ensuring the set up is all on time and in the right manner.
Call us to see how you can engage consumers in a genuine two way relationship that secures brand differentiation...
|
| |
|
|
|
|
|
|
|
on the rampage 
